Spotify’s Attractive Feature: ‘What’s New’ Feed Keep Users Addicted to the App
With 356 million users and 158 million customers spread over 178 countries, Spotify has become the most famous audio streaming subscription service in the world. Spotify, like Apple Music, is a digital music streaming service that offers millions of songs, podcasts, and videos from various artists.
Spotify is following the footsteps of social media platforms like Facebook, which provide a steady stream of notifications in the form of a “bell” icon in the mobile app to keep users up to date on the current news. Spotify started the “What’s New” feed, which will send an ongoing series of updates to mobile app users focusing on new releases.
The What’s New feed, according to the company, will provide users with another method to keep up with all of the new music and podcasts released by the shows and artists they follow on the platform. In another way, rather than being a global feed or one that you may more explicitly modify by making specific selections, it’s a customized feed based on what you listen to. Along with the recently played and settings icons on the top right, the feed will be under the new “bell” icon at the top of the Home tab.
What’s New
According to Spotify, the feed will be updated in real-time and show a blue dot when new songs and episodes arrive since you last viewed the app. Previously, you could learn about the new releases in a variety of places within the app, including your home tab and hubs on the app’s search page.
The new feature is quite essential and useful that gives you a single place in the Spotify app for everything that is latest and new. The notifications feature relies on dots and is also a psychological technique that can make apps more addictive.
Many companies are now abandoning addicting features like Apple, is one of the examples that has developed consumer-facing tools and gives customers more control over when and how they interact with their devices over when apps can notify them, upgrades like the upcoming iOS 15 release, which allows you to arrange notifications into everyday highlights. So many platforms are updating and adding up new features, and Spotify is also competing with them and with the addition of new features, the users are getting more addicted to the app.
Conclusion In the blog post, we have mentioned Spotify’s new feature that is What’s New feed, which is going to be quite attractive to users all over the world. This new feature will keep the users up to date regarding the new music, podcasts released by the shows and artists they follow on Spotify. Based on the personalized interests of the user the feed will appear, the latest music choices will appear at the top, and even notify you of the current news.